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Graduate weapons for attacking the job hunt – PR

The graduate weapons returns, this time to show you how to make your applciation stand out when applying to graduate jobs in PR. My aim over the next few hundred words is to provide you grads with a mini-insight into the industry of public relations; what’s it all about, what opportunities lie within, and most importantly, what qualities you’ll need to arm yourself with in order to win the fight against the thousands of other candidates battling for your future position.

Contrary to the Ab Fab portrayal of PR-nut Eddy, a career in public relations is more than just celebs and champers. Granted, this industry can be a touch more glam than your average office job but alongside that, PR can be a prosperous and rewarding career path for any grad. PR essentially handles the reputation of a brand, organisation or person. Whether in-house, via an agency or freelance, the role of PR is chiefly to build, maintain and protect the reputation of the client. This is achieved by communicating what they do, tailoring what they say and influencing what others say about them through various media (think press releases, social media, events).

The essentials

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Graduate weapons for attacking the job hunt: digital

Digi-devils this one’s for you. At a time when it’s not uncommon to see career paths and industries disappear altogether, there seems to be a growth in innovative career paths of a digital nature allowing for a blossom in opportunities for the computer literature, socially savvy graduates of today. Not only are we seeing a rise in opportunities, but there’s been a significant increase in support and funding for the digital sector. With estimates of more than 1.2 million new science, technology, maths and engineering jobs by 2018 as a result of rapid advancements in technology; careers in digital will continue to rise. The other promising factor lies within the range of potential jobs that exist under the digital umbrella from marketing and advertising to digital account handling, and social media. The ever changing and emerging job titles that 5 years ago were unheard of, only serves to demonstrate the increasing demand for digital skills.

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8 Ways to Boost Your CV at University

It can be a daunting prospect thinking about life after University. In amongst all the other pressures of university life, particularly the hard study of third year, focusing on graduate jobs tends to drop quite far down the pecking order

But it needn't be so stressful. There's plenty of small and medium commitments you can integrate into your university life to prepare yourself for the big wide world. You may even find that you're doing plenty already!

What's important is that you know how to position your activities to put yourself in the most favourable light. Let's get under way with...

Get a part time job

It may be that you have more pressing financial concerns for starting the job search early. While you may feel like a coffee shop job or spending weekends pulling pints isn't embellishing your CV at all, it can actually be a huge boost provided you know how to spin it.

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Five Ways to Prepare For Your MBA

Heather Baker is founder and CEO of TopLine Comms, an integrated communications and video agency based in London. An award-winning business blogger and proud dog owner, she is active within the UK chapter of the Entrepreneur’s Organisation and has previously served as its President and Communications Chair.

Heather holds an MBA from London Business School and an MA from the University of Cape Town. 

The MBA (Masters of Business Administration) has long been considered a must-have for anyone looking to run a business. I can’t speak to whether or not the qualification is essential, but – having started my company two years before beginning the degree – I can say with some confidence that it helps. 

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Seven Best Questions to Ask in Your Interview

 

Looking for graduate jobs can be hard, and finding the right one is important for you and your employer. At Inspiring Interns we’re constantly asking graduates and businesses questions so we can match them perfectly – and it’s essential you ask questions too when being interviewed. Asking your potential employer the right questions tells you much more about the company than googling, plus it highlights your thinking style and is bound to impress.

 

These are the seven best questions to ask in a job interview to get the job:

What is the most important goal that needs to be accomplished in the first 60 days in this role?

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